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THE GREATNESS THAT IS DOOH
What is digital out-of-home media and how does it work? Digital out-of-home media, or DOOH media for short, refers to digital media that...
Kyle Hall
Jun 12, 20242 min read
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HOW TO START USING DOOH ADVERTISING TODAY
For many advertisers, adding DOOH (Digital-Out-Of-Home) advertising to their arsenal of advertising options can be a daunting task. DOOH...
Kyle Hall
May 24, 20242 min read
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Digital Marketing VS Traditional Marketing
What is Digital Marketing? Put simply, digital marketing is where you take digital channels such as social media, websites, or screen...
Kyle Hall
Apr 18, 20242 min read
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THE END OF ONLINE ADVERTISING AND THE RISE OF DOOH
On the third of May 1978, an historical first occurred. On ARPANET, a precursor to the modern-day internet, a salesperson from DEC, an...
Kyle Hall
Feb 8, 20243 min read
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WHAT IS DOOH?
Outdoor advertising has been around for a very long time. Advertisers carried their messaging to the public eye before digital took over....
Kyle Hall
Jan 4, 20242 min read
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Retail Media Igniting M&A Activity in AdTech
Retail media, now the third-largest U.S. digital advertising channel, is set to double its market size to over $61 billion by 2024,...
Kyle Hall
Oct 1, 20231 min read
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MARCH 2022 CEO LETTER
We recently marked INEO’s second anniversary of becoming a publicly traded company. It has been an eventful two years, set on the...
Kyle Hall
Mar 17, 20225 min read
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INEO CEO KYLE HALL TALKS TO CANTECH LETTER
This is a copy of an interview INEO CEO Kyle Hall did with Cantech Letter. It can also be viewed on their site here:...
Kyle Hall
Jan 12, 20217 min read
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